Health Education
Decision Support

Optum Weight & Wellness


Ready to lose weight and have some fun at the same time? On our journey of exploration, we' show viewers how to customize favorite foods for a healthier lifestyle. Get ready for lots of physical activity that's all about enjoyment too - think sneaking in movement with everyday tasks or turning it into something exciting and joyful.


Together with our partner mPulse Mobile, we produced a groundbreaking learning experience that blends professional instruction and real-life accounts.
To ensure the authenticity of this journey, actors were chosen who are facing their own battles with weight management to share their stories in mini documentaries about exercise and nutrition techniques. The moving result is both an educational tool as well as source of inspiration for those seeking greater health knowledge.


mPulse Mobile
Creative Lead
Paul Conigliaro
Tom Godfrey
Dominic Howes
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